The Web has reinvented itself, and retailers must too. Succeeding means thinking differently about how to innovate quickly, cheaply and with existing resources. The winners will be those who can reach the mobile and application-driven Web with open APIs — will you be one of them?

The Web has reinvented itself, and retailers must too. Succeeding means thinking differently about how to innovate quickly, cheaply and with existing resources. The winners will be those who can reach the mobile and application-driven Web with open APIs — will you be one of them?